From the very beginning of Thrive Causemetics, we pledged to embrace authentic beauty. We signed the Truth In Advertising Act, which means we refuse to present and promote unrealistic ideals of beauty by Photoshopping our models.
Breaking from this age-old standard in the beauty industry, we’re determined to empower women of all ages to embrace their authentic selves.
We believe that joy is the best makeup, so why would we mask that with Photoshop? Imperfections make you unique, they make you YOU!
Show us your filter-free face! Post your photos using hashtag #BeautywithaPurpose and you may be featured on Thrive’s Instagram and Facebook feeds!