Through Thrive Lab, we encourage our customers to be a part of our product development process. When we asked for your help in creating our newest innovation, an everyday eyeshadow quad, the feedback came flooding in — eyeshadow is a very hot topic! Alas, allow us to introduce you to our NEW Focus Eyeshadow Palettes! We curated two gorgeous palettes of four shades that will take you from your morning coffee to your evening cocktail (or in our case, cocktails) with ease. The finely-milled micro-pigments within the formula are infused with sodium hyaluronate and vitamin B5 to yield a decadent, full-coverage pigment that’s irresistibly lush. Here are four easy ways to take you on your way to glowing, sparkling eyes:
Start with Claudia or Victoria and apply to your entire lid from lash line to brow bone. Both shades serve as a base and can be worn by themselves for a one-step no-fuss look.
Use Gloria or Elizabeth to add dimension to your eyes by applying to your lids, starting at the outer corners and sweeping inwards.
Take things up a notch by adding Carolina or Kate to the creases and outside corners of your lids.
Ready for that wow factor? Intensify your look even more by layering Esparanza or Diana on your creases to make an alluring smoky eye.
BONUS: Don’t you love two-in-one products? When used with a thin, wet brush, Gloria, Elizabeth, Esperanza and Diana double as an eyeliner.
Pro Tip: We love pairing our Infinity Waterproof Eyeliner in Nalie (Bronzer Shimmer) with Palette No. 1 and Lauren (Black Matte) with Palette No. 2.
What’s your favorite eye look? Tell us in the comments below.
We’ve created a lip color to perfect your pout—Introducing Glossy Lip Mark™ Liquid Stain, the absolute lip trifecta: a liquid lipstick, demi-gloss and soft stain in one. Our proprietary formula is infused with potent active natural ingredients that treat your lips — sodium hyaluronate and vitamin B5 plump and provide intense hydration, and vitamin E (derived from vegetable extract) acts as an antioxidant and enhances moisture penetration into the lips. Plant-derived konjac microspheres smooth, plump and hydrate lips. As always, our formulas are developed without chemicals, sulfates, parabens or toxins. Glossy Lip Mark comes equipped with a diamond-shaped applicator that loads generous product and enables precise application.
Available now in nine gorgeous shades:
Just like all of our products, each shade is named after a woman who inspires us. Stay tuned and follow us on Instagram as we share some of these amazing women's stories.
One ingredient can make a BIG difference, and that’s why we create formulas containing proven ingredients without the use of parabens, sulfates or toxins. All of our high-performance vegan cosmetics are developed at Thrive Lab in Seattle, and a large part of it involves YOU.
Our latest Thrive Lab innovation is Triple Threat Color Stick™, which is infused with sunflower seed oil, a powerful ingredient with skin benefits galore. Here are some of the ways sunflower seed oil benefits your skin:
Sunflower seed oil is rich in vitamin E, a powerful antioxidant with anti-aging properties.
It’s rich in beta-carotene, an antioxidant that helps neutralize free radicals that cause harmful sun damage.
It has calming and moisturizing properties that soothe skin irritations like acne, eczema, redness + inflammation.
Triple Threat Color Stick™ is available in four universally flattering waterproof shades and comes equipped with a built-in sculpting brush for effortless blending. From left to right: Joy, Maggie, Olivia, and Dionne.