HOW IT WORKS
Our medium-size, lid-defining brush is crafted with Smart-Sweep Vegan Fibers™ that mimic the texture + payoff you get from real pony hair. Its flat, dense bristles are delicately tapered to pack on pigment to precise areas of the eyelid.
Brush handle includes a quote: For beautiful eyes, look for the good in others.
HOW TO USE
Dip into Focus Eyeshadow Palette™ and apply from your lash line up to the crease using a light, pressing motion.
Smart-Sweep Vegan Fibers™
how to clean
Use our Brush Hero Cleaning Pad™ to gently remove makeup, dirt, oils, bacteria + buildup from your brush for better makeup application.
Karissa's Pro Tips
Use a setting spray or water to dampen the brush, and apply Focus Eyeshadow Palette™ wet.
CLEAN BRUSHES WORK BETTER + LAST LONGER
Makeup buildup on your brushes decrease their performance, preventing them from smoothly distributing liquid + powder products.
100% VEGAN + CRUELTY-FREE
Our quality, high-performance ingredients are always formulated without parabens, phthalates, sulfates and fragrance.
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How Your Purchase Makes a Difference
For every product you purchase, we donate to help a woman thrive.
Emerging from Homelessness
We lift up women seeking a path out of homelessness.
Surviving Domestic Abuse
We help survivors find strength, confidence and sisterhood.
We support and empower women fighting cancer.
Adjusting to Life Outside the Uniform
We honor and celebrate women veterans during and after military service.