Real Results
in a consumer perception study of 33 subjects aged 22-65
agree this eyebrow gel remains flake-free, lightweight, and comfortable throughout the day as well as their brows look fuller, and more defined after use.
agree this eyebrow gel dries down with a flexible hold without feeling crunchy, delivers a natural brow look, fills in any sparse areas, and the brush applicator provides precise application.
agree this eyebrow gel is buildable and holds up through sweat.
agree this eyebrow gel lasts for 18 hours or more without fading.
agree their brows were conditioned and moisturized after use.
Details
What Else You Need To Know
All you need to do is fluff this go-to gel through your eyebrow hairs for defined natural brows. This semi-permanent eyebrow gel tint fills and defines to give you fuller-looking brows. It’s powered by Semi-Permanent Micropigment Technology™ for waterproof, smudge-proof color that lasts all day.
- Winner of the 2020 HelloGiggles Beauty Crush Award for Best Brow Product
- Winner of the 2019 Refinery29 Beauty Innovator Awards in the Brow Product Category
- Paraben-Free
- Sulfate-Free
- Formulated without Phthalates
- Vegan
- Cruelty-Free
- No Synthetic Fragrance
Ingredients
Vitamin B5
Hydrates + nourishes to encourage fuller-looking brows. Shop all our Vitamin B5 products.
Frequently Asked Questions
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What does brow gel do?
Eyebrow gel tames your brows and gives them a fuller look. Tinted eyebrow gels come with a touch of color, so they can be helpful for adding dimension to sparser areas and going over gray hairs. If you’d like, you can first go in with a brow pencil to shape your brows and draw hairs in more precisely. Then, follow up with a quick brow gel application to fluff up your brows and keep your hairs in place.
What does ‘semi-permanent’ mean?
It means waterproof, smudge-proof, sweat-proof color that lasts all day!
What’s the difference between Liquid Brow™ Lock 24Hr Eyebrow Gel and Instant Brow Fix™ Semi-Permanent Eyebrow Gel?
The Liquid Brow™ Lock 24Hr Eyebrow Gel l is a clear brow gel to help shape brows and is perfect for those who are looking for a sculpted, strong hold, whereas the Instant Brow Fix™ Semi-Permanent Eyebrow Gel will help fill and set your brows with a flexible soft hold and a slight wash of color, available in 8 shades to match your hair color.
How long does the eyebrow gel last?
The Instant Brow Fix™ Gel is powered by Semi-Permanent Micropigment Technology™. Our proprietary formula provides waterproof, smudge-proof color that can last up to 24 hours.
What's the difference between brow liner and brow gel?
When it comes to different eyebrow makeup, brow liner is best for filling in sparse areas. Brow gel is best for all-over color (or covering grey hairs) with a soft hold. Both can be used together for ultimate brow perfection.
Is this waterproof?
Yes, it is. The Instant Brow Fix™ Gel is powered by Semi-Permanent Micropigment Technology™. Our proprietary formula provides waterproof, smudge-proof color that can last up to 18 hours.
Does this stain your skin?
It will not stain your skin or brows. Instead, this tinted gel provides your brows with a wash of color to give you the appearance of fuller-looking brows. It can be removed easily with any makeup remover or oil.
How do you avoid clumps when applying eyebrow gels?
To avoid clumps when applying eyebrow gel, start with a small amount of product. Retrieve the wand from the tube and wipe excess product onto the rim. Then, you want to work small, light strokes onto your brow hairs, carefully applying the eyebrow gel in the direction that your hair grows. To clean up your look even more, you can go through your brows one final time with a spoolie brush.
What’s the difference between tinted and clear eyebrow gel?
The main difference is that tinted brow gel adds color and fullness, while clear brow gel provides invisible hold to help shape your brows.
Tinted formulas create natural fullness by enhancing sparse areas with subtle color. Our Instant Brow Fix™ Semi-Permanent Eyebrow Gel uses Semi-Permanent Micropigments™ technology for long-lasting color. The custom brush makes sculpting soft, flexible definition effortless, and our collection of inclusive shades ensure a seamless color match.
Clear gels, like our Liquid Brow Lock™ 24Hr Eyebrow Gel, shape and lift without color. The dual-sided brush allows for sleek lamination or natural definition, and the waterproof, flake-free formula keeps brows in place for 24 hours. Nourishing ingredients improve the the overall appearance and seamlessly blend in with your natural brow color.
Our Commitment
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Vegan and Cruelty-Free
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Leaping Bunny Certified

