Ruth is the mother of Jamie Greenberg, a celebrity makeup artist and a friend of Thrive Causemetics Founder and CEO Karissa. Named after a kind, funny, positive lady who was truly unique and had a love for life, this shade was made in honor of Jamie’s mom, who passed away from ovarian cancer. Jamie poured her heart into creating this universally flattering, beautiful taupe shade alongside Karissa, and it is now a favorite of many of her celebrity clients.