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*Must spend $50+ to receive free Brilliant Eye Brightener™, $100+ to receive free Overnight Sensation Sleep Mask™ + Brilliant Eye Brightener™. Discount is available for one-time use per customer. Offer valid from 01/19/2020 12:01 AM PT through 01/19/2020 11:59 PM PT. Code must be entered at checkout. Offer cannot be combined with any other offer, promotion, or discount.
*Must spend $50+ to receive free Brilliant Eye Brightener™, $100+ to receive free Overnight Sensation Sleep Mask™ + Brilliant Eye Brightener™. Discount is available for one-time use per customer. Offer valid from 01/19/2020 12:01 AM PT through 01/19/2020 11:59 PM PT. Code must be entered at checkout. Offer cannot be combined with any other offer, promotion, or discount.

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Editor Approved: Sweatproof Beauty!

Editor Approved: Sweatproof Beauty!

What do beauty editors, Thrive makeup and elite athletes all have in common? They’re all sweatproof!

To put our upcoming waterproof beauty products to the ultimate test, we enlisted the help of beauty editors at a sweat sesh in New York at Flywheel. Flywheel is famous for their “never coast” mantra and we agree; you need makeup that works as hard as you do during your workouts!

Here’s a behind the scenes snapshot of us getting Good Housekeeping’s Cody Marrick glam pre-workout.

Success! Our post-workout beauty game is as strong as we were during our class! Yes, I did wear red lip lacquer and falsies to a spin class! With Allure's Shyema Azam who looks flawless per usual!



Check out Olivia Muenter of Bustle, Cody Marrick of Good Housekeeping, and Lara Eurdolian of PrettyConnected.com, still looking fly after the Flywheel class. 

When you see the words Infinity Waterproof™ on our beauty products (like eyeliner, brow liner or lash glue), it means it has passed the ultimate waterproof test to ensure 24-hour hold.

All of our makeup is vegan, free of parabens and sulfates, so they’re safe for use during your sweat sesh — and since eyeliner running down your cheeks is never a good look, you can rest assured that our Infinity™ line has you covered.

Tell us in the comments below: Do you wear makeup when you exercise?

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