At Thrive Causemetics®, we are honored to have supported just over 500 Giving Partners through our Bigger Than Beauty® Giving Program! Our community grows each year, and we always look forward to expanding the Thrive Causemetics® family. A few organizations have been with us since the very beginning and for that we are so grateful. This includes the Keep A Breast Foundation (KAB), an incredible organization working to reduce breast cancer risk and its impact globally through art, education, prevention and action.
Thrive Causemetics® first joined forces with KAB all the way back in 2015, at a Young Survival Coalition event in Seattle, Washington. This event was designed to help young breast cancer survivors create mutual connections to feel supported, empowered and hopeful.
This event marks the first time we met Shaney jo Darden, the Founder of Keep A Breast! Shaney jo founded KAB in 2000, after a close friend was diagnosed with breast cancer. She is a leading voice and philanthropy expert in the cultural conversation about breast cancer, and has received many awards for her innovative fusion of advocacy and art.
At Thrive Causemetics®, we name all of our color cosmetics after people who have inspired the brand in someway. So, earlier this year, we were thrilled to launch our “Shaney jo” Infinity Waterproof Eyeshadow Stick™, to honor the incredible work Shaney jo has done to support the cancer community. This shade is a beautiful caramel matte color that looks incredible on all skin tones.
Shaney jo is an innovator, paving a new path in breast cancer awareness through prevention and education. KAB believes that “prevention is the cure”, and with this value, they sought to create an app that would educate individuals on their own breast health journey. On October 1st, 2019, Thrive Causemetics® pledged 100% of profits to fully fund the launch of Keep A Breast’s newly redesigned app! We donated over $130,000 to help with their efforts.
The Keep A Breast app empowers women - especially younger women - to be their own health advocates by making breast health information more widely accessible. This includes step-by-step self-check tutorials featuring animated GIFs, expanded breast health resources and information, and methods to access medical and emotional support when needed. According to Keep A Breast's website, about 1 in 8 women will get breast cancer in their lifetime. When breast cancer is detected early, in the localized stage, the 5-year survival rate is 98%.
The KAB App has been downloaded more than 150,000 times all over the world. It is available in both English and French, and now Spanish. The Keep A Breast app is available as a free download from the Apple Store and Google Play. You can find out more about Keep A Breast Foundation on their website or by scanning the QR code above.
To celebrate the launch of this new app, Shaney jo co-hosted a Thrive Causemetics® office party in early 2020 (pre-pandemic), where she shared breast health information and guided the team through app features.
Since our partnership began in 2015, YOU have helped us donate over $150,000 in cash and Thrive Causemetics® products to the Keep A Breast Foundation to support breast cancer prevention and education all over the world.
Thanks to YOU, our Giving Partners are empowered to create real, positive change in this world. Together, we're Bigger Than Beauty®.
My daughter was diagnosed with Inflammatory Breast Cancer (IBC) at age 28. It does not have the same symptoms or characteristics as most breast cancer and is striking at younger and younger ages. We lost her after 4.5 years of a hard fought battle to beat this disease. It is very aggressive – fast growing and treatment resistant. Really bad stuff!!! I pray that you will include education about IBC as it is particularly threatening for younger women. God Bless and may many lives be saved.
I am a breast cancer survivor of 6 years. During a routine exam my doctor found it. I am so grateful that Thrive is collaborating with Keep A Breast. Maybe others will do those self exams. I will be downloading this app. Early diagnosis is the key.
Thank you Thrive and Keep A Breast!
I was diagnosed with stage 1 breast cancer in Dec 6, 2023. Due to early diagnosis, (by an ultrasound ONLY) I had my most recent surgery May 1 2024 and now IAM CANCER FREE! I was a candidate for nipple sparing double mastectomy and I chose reconstruction. I may have to have one more fat grafting surgery left – I have learned so much during this journey about breast cancer options. Keep doing what your doing by donating to breast cancer awareness and research – ITS WORKING !
Terri Hefty
I was diagnosed with Breast Cancer this year. Prior to my diagnosis I was a Thrive supporter/user: mascara, eyeliner, eyebrow pencil, and lip balm are my favorites. When I received a couple of gift bags with from local charities with some Thrive Causemetic products, I was so pleased to be the recipient of Thrive’s donations and to see their charity first hand. Thanks for the support!
I was diagnosed with stage 2 triple negative breast cancer and am undergoing 5 months of chemotherapy now. I discovered thrive products through a local volunteer program that supports breast cancer patients in my community. I really appreciate all that you are doing to raise breast cancer awareness, thank you!
I’m 5 years cancer survivor and I find it this product work for me and support the business 💪 keep up
I love Thrive mascara which was introduced to me by a friend. I just bought a couple for my sister and my bestie. I’m so glad that Thrive support breast cancer foundation. I have friends and family that are cancer survisors. Thank you for a great product and a great purpose! I’m gonna try other products too!
I was diagnosed in March 2021 of breast cancer. July of 2022, cancer free! So blessed that I am still here. Thank you.
I made my 1st purchase earlier this week. My best friend was diagnosed with stage 2 breast cancer last week. Seeing this cause has really hit home and I’m so happy to support a company whose mission and products support the happiness and health of all of us. Thank you.
I have been buying through Thrive for a couple of years and have always loved their products. This hits home for me as I was diagnosed with stage 2 breast cancer on 12/5/22. I am now cancer free! I will continue to purchase my skin care a makeup through Thrive.
I just made my first purchase without knowing you support such a great cause. I was diagnosed with Stage 3, Triple Negative Breast Cancer in August of 2022. I am so happy and will continue to purchase knowing give back.
I was diagnosed about 2 1/2 yrs ago with de novo stage 4 breast cancer at the age of 37.
This was not a progressive diagnosis. I had always been very healthy prior to the news, and no family history of cancer either.
So I am always a very big advocate for doing your checks at any age!
I did not know until after my purchase that it was helping fund such a great app! I will definitely buy more in the future and continue to help bring awareness.
I am breast cancer survivor and I am glad my purchases are helping with the foundation thank you!
I have been a breast cancer survivor for 19 years!! God Bless to all us women! I wasn’t aware of your advocate for women! Now that I
Know!! I am a customer for sure!! Thank you
I am a breast cancer survivor 12 years I was diagnosed by a mammogram, had 5 surgeries ,16 chemo treatment and 32 radiation treatments ,so ladies get those mammogram. Thanks for your support
I am a 72 year old widowed women..June 2023, I had a routine mammogram. I was diagnosed with breast cancer. Ironically, I have been using thrive for several years, not realizing that the company supported breast cancer education. I had surgery, an am now cancer free, and currently going thru radiation. THANK YOU FOR ALL THAT YOU DO ON OUR BEHALF.
Two years ago I was diagnosed with breast cancer after finding a lump during a self exam.
The work you do is so very important and I thank you for the KAB foundation work.
Thank you again from a hopeful survivor.
@Tracy We are so sorry to hear about the passing of your daughter! We are definitely thinking of you during this time. :) Thanks for helping us to spread the word about this very important reminder!
@Joyce Thanks for reaching out to us. We are so saddened to hear of your loss, and we’re definitely sending you hugs and positivity! We appreciate your continued loyalty and support of this very important message. :)
I’m sure I will be adding more Thrive products – I am a 23-year- survivor of breast cancer and I know every $ helps in finding the cure. Thank you Thrive Causemetics!!
I just ordered mascara yesterday and was so pleased to come across your collaboration with KAB. Today 10/12/23 marks 1 year that I underwent a bilateral masectomy. A complete life changer!!!! Thank you for all the work you do!
I love this company even more now knowing you support breast cancer programs. Going in 15 years (breast) cancer free!! Keep up the amazing work!! 🩷
I just placed an order and was so happy to hear about the mission of giving back and the focus on this breast cancer organization. Recently completed chemotherapy and radiation and continuing hormone infusions for a few months yet. So glad for this organization that emphasizes education for women of all ages.
Thank you!
I just ordered MORE eyeshadow (I love the colors and the application), without having any idea that you are involved with KAB.
I was diagnosed with B/C at age 37, then in the other breast at 50, and now with small spots in my spine – at age 64. It’s been a journey, and then some. But hey, I’m looking amazing because I’m THIVE-ing!
Best wishes to you and your company.
I too am a breast cancer survivor over 12 years ago. Found on routine mammogram at stage o but at the breast bone so single mastectomy needing no more treatment. Just found you on line n sooo impressed with all the fantastic work you are doing! Sooo important to especially reassure young women that there is indeed life, full wonderful life, after cancet. Support from
Others in our shoes is soooo special and vital to achieving wholeness once again. You are truly a gift
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