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Meet the Person Behind the Shade: Izzy

Shade Namesake: Izzy

Isabelle (Izzy) Grace Martin lived a full, vibrant, beautiful life and used her life for good. Even before her diagnosis with osteosarcoma, Izzy was motivated to help those in need. She constantly asked questions about the unhoused neighbors in her community and how she could help. Her faith informed her sense of justice, driving her to strive for more. Donating just one pair of shoes to a clothing drive wasn’t enough –  she had to donate four. 

The #TeamIzzy Foundation was founded by Izzy just months before she passed after a courageous battle with osteosarcoma, a type of bone cancer. The organization advocates for children with cancer through awareness, research, and familial support. 

Thrive Causemetics Giving Partner The Warrior Mama Project supports families impacted by childhood cancer. One of their beneficiaries was Izzy’s family. Emily Herrell, Founder of The Warrior Mama Project, was so inspired by Izzy’s story that she nominated her to be a Thrive Causemetics Namesake. At Thrive Causemetics, we name our products after individuals who have inspired the brand and community in some way, and without a doubt, Izzy has inspired many. We know her legacy will continue to make an infinite impact on all those who are fortunate enough to hear her story.

Izzy's mom Christine and Emily Herrell

On June 1st, 2023, Thrive Causemetics surprised Izzy’s mom Christine at our Innovation Center in Los Angeles, CA, with the namesake honor, alongside The Warrior Mama Project’s Emily Herrell. We couldn’t have been more excited to pamper and honor these two fierce, world-changing women.

Izzy's mom Christine

“In her bold 12 years, we raced at an incredible pace to keep up with Izzy, her lively spirit, and her smart, witty mind that rarely was wrong. She loved people fiercely, and if someone looked differently than her, believed something differently than her or felt something differently than her, she ALWAYS found a way to love them. I saw it most when she sought to understand them. She spent her energy learning more about what made people think, feel, or believe something different than she did. She wanted to LEARN about it, taking the time to ask questions, listen, and ask more questions. In the end, she always came back to, ‘we are all human.’” - Christine Martin

To learn more about Izzy’s legacy and the #TeamIzzy Foundation, please visit their website.

Comments on This Post (1)

  • Oct 18, 2023

    I was saddened to hear about her short life story but, I love this story. It should inspire all of us to become an Izzy they way she never judged another person. Always try to understand them. After all we are all human. 🙏🙏❤️

    — Cynthia Jimenez

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