HOW IT WORKS
Our rounded, crease-defining brush is crafted with Smart-Sweep Vegan Fibers™ that mimic the texture + payoff you get from real pony hair. Its bristles are dense at the base and plush to the touch to work shadow into the crease, while seamlessly blending the edges.
Brush handle includes a quote: Blending is my cardio
HOW TO USE
Dip into Focus Eyeshadow Palette™ and apply directly to crease using a light, sweeping motion.
Smart-Sweep Vegan Fibers™
how to clean
Use our Brush Hero Cleaning Pad™ to gently remove makeup, dirt, oils, bacteria + buildup from your brush for better makeup application.
Karissa's Pro Tips
EVEN, SYMMETRICAL FINISH
Start by defining desired shape, then gradually blend edges.
CLEAN BRUSHES WORK BETTER + LAST LONGER
Makeup buildup on your brushes decrease their performance, preventing them from smoothly distributing liquid + powder products.
100% VEGAN + CRUELTY-FREE
Our quality, high-performance ingredients are always formulated without parabens, phthalates, sulfates and fragrance.
Contact Us for Expert Beauty Advice
How Your Purchase Makes a Difference
For every product you purchase, we donate to help a woman thrive.
Emerging from Homelessness
We lift up women seeking a path out of homelessness.
Surviving Domestic Abuse
We help survivors find strength, confidence and sisterhood.
We support and empower women fighting cancer.
Adjusting to Life Outside the Uniform
We honor and celebrate women veterans during and after military service.