1617 Reviews

Infinity Waterproof Eyeshadow Stick™


Our skin-loving, creamy eyeshadow stick glides on effortlessly to deliver a long-lasting, high-impact eye look in just one swipe.

Shimmer Shades: Elena, Dr. Q, Joni, Nikki, Riji, Tamala

Matte Shades: Blythe, Gailon, Kaelyn, Shaney jo, Tai

What Makes It Different
  • Creamy, easy-to-use, mistake-proof formula glides on seamlessly for all day wear.

  • Semi-Permanent Micropigments™️ keep this eyeshadow stick waterproof and smudge-proof to stay put from morning to night.

  • Sodium Hyaluronate, Ceramide NP,  Aloe Leaf Extract + Vitamin B5 plump, hydrate + replenish moisture on the eyelid.

Ingredients & Technology
  • Skin-loving ingredients like Aloe Leaf Extract and Ceramide NP moisturize + condition lids for smooth application + healthy, hydrated skin. More Key Ingredients Below

  • 100% vegan + cruelty-free! Our high-performance ingredients are always formulated without parabens, phthalates, sulfates and synthetic fragrance.

  • Full Ingredients List

Purchase Frequency
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For every eyeshadow you purchase, we donate to help communities thrive.

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Real Results

In a consumer perception study on 38 subjects aged 14-69 wearing Infinity Waterproof Eyeshadow Stick™.


agreed that Infinity Waterproof Eyeshadow Stick™ provided even color payoff.


agreed that Infinity Waterproof Eyeshadow Stick™ was easy to apply.


agreed that Infinity Waterproof Eyeshadow Stick™ provided saturated coverage and color-payoff.


agreed that Infinity Waterproof Eyeshadow Stick™ provided smudge-proof wear throughout their day.


agreed that Infinity Waterproof Eyeshadow Stick™ lasted up to 12 hours.


How To Use

  • For best results, start with Eye Lift 360° Waterproof Primer™ - apply a small amount to bare lids and let set for 30 seconds.
  • Swipe Infinity Waterproof Eyeshadow Stick across lids and blend with fingertips or built-in blending sponge for an effortless eye look.
  • Pro tip: apply and blend one eye at a time - this eyeshadow sets after 30 seconds and will stay in place until you’re ready to remove it!
  • Remove with your favorite eye makeup remover.  

What Else You Need To Know

Get an effortless eye look in seconds! Our waterproof, smudge-proof eyeshadow stick is powered by Semi-Permanent Micropigments™ to stay put from morning to night. Packed with skin-loving ingredients, our revolutionary formula glides seamlessly onto your lids and sets in 30 seconds for life-proof color with the benefits of an eye cream.Ophthalmologist tested. Dermatologist tested. Part of our Infinity Waterproof Collection

Image: IWES v BEB Comparison Chart [new]
IWES Key Ingredients Image| Shade Ext Launch

Ingredients Full Ingredients List

Vitamin B5

Plump, hydrate and replenish moisture.

Aloe Leaf Extract

Used as an emollient and provides moisturizing and nourishing effects.

High Performing Spherical Powders
  • Provide soft focus effect, ability to scatter light to help diminish the look of fine lines and wrinkles on the skin, and ball-bearing effect. 

  • Provide elegant silky texture and increased payoff.

Ceramide NP

Renew, repair, and fortify the skin barrier to increase elasticity and moisture for younger looking skin and conditioned eyelids.

Hyaluronic Filling Spheres™

Visibly fills wrinkles & fine lines by hydrating and moisturizing the eyelid  to create a smooth surface for optimal eyeshadow application.

Karissa's Pro Tips

Custom Finish

Layer with your favorite shade of Brilliant Eye Brightener™ as a highlighting shadow topper.

Blend and Sharpen Like a Pro

Swipe eyeshadow across lids and blend with fingertips or the built-in blending sponge underneath the applicator cap. Refresh the shape of your eyeshadow stick by removing the blending sponge to reveal the built-in sharpener.

Bigger than Beauty
giving mission

For every product purchased, we donate to help communities thrive.

  • Fighting Cancer

  • Surviving Domestic Abuse

  • Emerging from homelessness

  • Adjusting to Life Outside the Uniform

  • Racial Justice

  • Underserved Marginalized Youth

  • Education

  • LGBTQ+

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